What we do

We take a customized approach using our extensive knowledge of the options open to the qualitative researcher. These include –

Face to face

  • Ethnography and Observations
  • Observe and Intercept Interviews
  • Accompanied Activities
  • Focus groups and Group discussions
  • Individual and Paired depth interviews
  • Consumer and Customer immersion sessions

Telephone Depth Interview

Online

  • Bulletin Boards
  • Extended Online Communities
  • Mobile, ‘in the moment’insights
  • Mobile Ethnography
  • Online Focus Groups and  Chat Rooms

Other services include -

Organising multi- disciplinary teams.

We have partnerships with specialists in neuroscience, facial recognition semiotics, product design, advertising and direct marketing, CRM, marketing, quantitative methods.

Video editing

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from highlight of interviews and groups to full fledged video reports.

 

- help to embed the insights in your organisation

Online streaming of groups and interviews

- so your internal team can experience the full impact of the research.